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  • AHDB announces Smart Agriculture 2015

    Sharing knowledge and innovative technology #SmartAg20158th September 2015 ICC, Birmingham The application of smart technologies in agriculture is nothing new but in order for industry to thrive it must look across the fence and see what technologies other industries are developing and what opportunities they present. To address this, the Agriculture and Horticulture Development Board (AHDB) has...

    13 May 2015

  • Farming and Water Facing the future together

    AHDB Potatoes head of R&D, Mike Storey has contributed to an expert group led by the Global Food Security programme to prepare a report on ‘water quantity’ for the UK Water Research and Innovation Partnership (UKWRIP) - the recommendations of which have fed into the synthesis report – http://www.foodsecurity.ac.uk/assets/pdfs/water-synthesis-report.pdf The report studies the links between...

    1 May 2015

  • AHDB expanding seed potato export opportunities for UK producers

    Building on the growing success of its collaboration over the past two years, AHDB Potatoes and Horticultural Development Company (HDC) brought the largest collaborative UK stand yet to this February’s Fruit Logistica event in Berlin.   The event featured 2,785 exhibitors from 83 countries, with AHDB’s AHDB Potatoes and HDC joining forces once more alongside co-exhibitors from the potato and...

    18 March 2015

  • Bringing Food To Life For Children

    Educating children about the importance of food, farming and healthy eating is a priority for AHDB Potatoes.   Recent research from Dr Aric Sigman, titled ‘Agricultural Literacy: Giving Concrete Children Food for Thought’, indicates that children are more likely to absorb and integrate food knowledge if they have hands-on experience of its origins. Yet research shows that 19% of children have...

    18 March 2015

  • This VE Day - Remind Shoppers How Good Potatoes Are

    With the 70th anniversary of Victory in Europe Day (VE Day, 8th May 2015) approaching, AHDB Potatoes is calling on industry to back its campaign to use the date as an opportunity to remind consumers of the benefits of eating potatoes.   During the Second World War, amidst concerns that food supplies to Britain could be cut off by a sea blockade, the Government launched ‘Dig for Victory’, a hugely...

    18 March 2015

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