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Potato Ambassadors


  • One Voice

    Our Goal: Simply that potatoes should be seen as a good food by shoppers, politicians and the media alike, remaining a staple on British plates AHDB Potatoes communicates the key industry messages...

  • Fresh Potatoes

    EU Campaign shows that potatoes are More than a Bit on the Side! AHDB Potatoes’ three-year, €3.6m EU co-financed joint venture campaign with Bord Bia aims to change consumer attitudes towards...

  • Processed

    The Processed Sector Marketing and Corporate Affairs activity supporting the processed supply chain includes:   Research: tracking sales and consumption trends in the retail and foodservice markets...

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  • Ambassadors

    Some of the Potato Ambassadors

  • Potato Ambassadors

    All the Ambassadors have worked hard since their recruitment in Spring 2010 and they regularly contribute to the following types of media coverage: ·      Press and farming trade interviews ·     ...